Health and Wellness Email

Email Spec
By Melissa Abbott
Purpose:  To drive traffic to a blog post

From:  Calisthenics Academy

SUBJECT LINE:  #1 training tool AND free video


Calisthenics Academy Email Header


Hey, It’s Jeff.

I wanted to share my personal BREAKTHROUGH with you.  Click here to see.

AND give you a bonus video!

It’s something everyone needs…It’s the number ONE thing that will make you stronger faster.

Listen, Calisthenics is serious fitness.

This single addition has allowed me to best myself on chin-ups for the first time EVER.

What are you waiting for? Click here.

P.S. I can do 150 chin-ups!



Jeff Cowan, Professional Trainer

TWEET:  Learn a Professional Trainer’s secret to successful Calisthenics!